Demonstrate Your Products with Creative Video
With studio-based product video production, you can enjoy the opportunity to have fun while we get wildly creative in a small space, using your brand personality to create engaging videos. Although no two products or brands are ever the same, each product video comes with two top priorities: first, sell the product; second, make it memorable. Product and brand identity will dictate creativity and drive momentum forward in product explainer video production—never the other way around. We glorify the product in the way it deserves and amplifies the features that make your target audience realize how this is something they want, need, and must have. We establish the need, inspire the want, and then motivate the “gotta have.”
Kennetic Productions’ Processes
As the initial step of our product explainer video production, we’ll consult with your team to gain a thorough understanding of your products. This includes how they operate, what problems they will solve for consumers, and what makes them different and better than other options available today. Then, we’ll discuss how video production services will help you to achieve your goals.
Our team will work side by side with you throughout the developmental phase, brainstorming imaginative concepts and recommending what will perfectly fit your product and brand. Then, we’ll bring your vision to life, leveraging today’s technology and maximizing your budget.
Product Explainer Video Production
Companies that sell lifestyle products—from cosmetics to jewelry, mobile phones, clothing, hobby items, games, vehicles, home renovation, and so much more—will need to position themselves in ways that intrigue consumers. We’ll glean a deep understanding of your brand’s identity and target audience before brainstorming concepts. After all, we could throw all the “hey, this really looks cool!” ideas in the world at a product. But, without a thorough understanding of whom you’re selling it to and why, it won’t bring the returns you deserve. Once we have that understanding, we’ll highlight this product at “home”—meaning, where it will live, thrive, or serve its intended purpose. We’ll also show the product in action as a solution to a problem or an enhancement to a lifestyle.
Benefits of Product Video Production Services
As a highly experienced product video production agency, we’ll develop creative concepts to display and demonstrate your product in ways that will help your company stand out from the competition. From our imaginative approach to our outstanding technical camera work and expert video editing, consumers will see your products from a range of helpful viewpoints. This allows them to envision using the product and see positive results from its usage while also enhancing your brand’s image. Potential customers can conveniently watch the video wherever they are: on a desktop or laptop, or on their phones whether they’re at home or on the road. Videos naturally attract attention and engage your target audience to allow you to generate leads, boost conversation rates—and make the sale.
We lay out the problem, one that will resonate with your target audience. Then, in a succinct, engaging way, we provide a solution by focusing on your product, including a call to action to make it easy for customers to buy.
Since people aren’t able to directly interact with your product before purchasing, a video will showcase what your product has to offer in the best possible light. You’ll be able to show your product’s features: demonstrating how it works or how it should be used.
Our product video production company was built to combine inspirational filmmaking with project management that puts the client (you!) in the center. We provide a quality customer experience, being responsive and providing a personal touch throughout the process. We adapt, as needed, as we collaborate to bring your message front and center.